Jewellery photography is often seen as a game of light and precision, and for many jewellers, the idea of capturing those perfect shots can feel overwhelming, especially during the winter months when natural light is scarce. If you're one of those jewellers who’ve been putting off content creation because of the ‘lack of sunshine,’ this post is for you.
Here’s the good news: You no longer have any excuses to procrastinate! Even though natural light is a favourite tool for 99% of professional shoots, the remaining 1% – the part that really counts in the darker seasons – is all about utilising continuous lights. And one standout tool that’s changing the game in jewellery photography for me personally is the Godox SV 200W.
Why Lighting Matters in Jewellery Photography
Lighting is the foundation of jewellery photography. It defines the sparkle of gemstones and the fine details of metal craftsmanship. With poor lighting, even the most exquisite pieces can appear flat and unappealing. That’s why it's critical to get your lighting right, regardless of the weather.
The Godox SV 200W: A Game-Changer for Winter Shoots
The Godox SV 200W is one of the most versatile continuous lights available, particularly for jewellers looking for a simple yet effective setup. It’s affordable and, more importantly, super powerful – delivering consistent, high-quality lighting that mimics natural sunlight.
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Key Benefits:
Affordability: Professional lighting doesn’t have to break the bank. The Godox SV 200W is a cost-effective option, offering high performance at a reasonable price of under $500.
Powerful Performance: With 200 watts of power, this light is capable of replicating the intensity of natural sunlight in the comfort of your own home.
Flexibility in Lighting Styles: Whether you're aiming for soft, shadow-free light or dramatic shadows to highlight intricate details, this light has you covered. With a few light management tricks, you can create multiple lighting styles, all from one source.
How to Use Godox SV 200W for Jewellery Photography
When using the Godox SV 200W, placement is key. By adjusting the distance between the light and the subject, you can control shadow intensity and the overall mood of the image. Combine the light with reflectors or white foam boards to bounce light back onto your jewellery, reducing harsh shadows and creating a more even illumination. I also love to diffuse the light to make it as soft as possible, placing a transparent material between the light and my object.
So, jewellers, no more delays due to grey skies. With the Godox SV 200W, you have everything you need to continue creating stunning content all year round. Learn how to use it in one of our photography courses: DSLR Jewellery photography course for those who photograph with a professional camera, or iPhone Jewellery photography course for iPhone shooters.
What are you waiting for? Enrol now and learn how to take professional looking photos of your jewellery with one simple light in less than a few days.
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